During my call on Monday I talked about my CREATE! system for building and growing your creative arts business. The A in the system stands for Action. Action is what drives your results, yet so many of us get stuck here. What should I do first? I need to know all the steps. It has to be perfect before I go on. None of us is immune from getting in our own way.

Yet if you look at successful people, you’ll see they all have one thing in common: They take action. And taking action is really a habit that you can develop. Here are five ideas to help you build your action muscle:

1. Don’t get overwhelmed with the big picture, with having to know all the steps to accomplish your goal. You only need to know the next thing to do and act on it. After that, then pick the next step. Remember Martin Luther King said, “Faith is taking the first step even when you don’t see the whole staircase.”

2. Write your SMART goals on paper or index cards and keep them in front of you. What you focus on makes a difference.

3. Decide that you will take three action steps towards your goal each day.

4. Plan your day the night before so you are ready to hit the ground running. And, you’ll find that your brain will even work on those plans while you sleep. I know that sounds odd, but I find it really happens.

5. Do it now! As you’ve probably heard, there’s no time like the present, so just start!

Here’s a wonderful quote about taking action from Leonardo da Vinci:

Please share your tips for taking action below.

Several years ago I decided to forego the regular New Year’s resolution. The same resolutions were there every year – lose those extra few pounds, exercise more, clear the clutter – and mostly they fell by the wayside after a few months. At that time I decided to choose a word that would act as a guide for the year. Those of you who have known me for a while know that I started this practice in my yoga class and that I wanted to trade in the word I drew. As the year went on I realized what a magical concept choosing a word or an intention was. It really did act as a direction. I continued to choose a word or intention each January. Words I’ve chosen over the years included openness, challenge, enjoy, abundance, mindfulness. When I was thinking about the direction I wanted to take this year, the word openness kept coming back. In church this past Sunday during her sermon, our priest used the word open or openness at least eight times. Maybe that was a sign for me. In the end I decided that I would choose openness and one other word. That word is opportunity. I want to be open to new opportunities, new experiences, new adventures, new challenges.

Now that you’ve chosen an intention, what do you do with it? Here are a few tips:

1. Write it down where you can see it. I put mine on a sticky note and attach it to my computer where I’ll see it every day.

2. Share it with someone else, especially if the person will hold you accountable. I shared mine with some of my mastermind partners and we talked about why we chose the words we did.

3. Do something that lets you take action on your intention.

This morning as I was reflecting on my words, I looked up at a sign on my bathroom wall. It said “What is your choice/intention for today?” That little note has been there quite a while and reminds me that each day I have a choice about how I will approach my life. I know many of you also choose an intention for the year. Please share yours below. And, if you’ve made a piece of art for your word, let us know where to go to see it.

It seems every year many people make a resolution to manage their time better. How about you? Funny thing is that we all have the same 24 hours in the day. Some of us just do a better job of managing ourselves. Here are five tips to help you do that this year:

Here are some time management quotes I really like:

Please share your thoughts on how you get control of your time below.

Your Best Year Yet!

Jenny Ditzler

Grand Central Publishing; $13.95

One of my favorite planning resources is Your Best Year Yet! by Jinny S. Ditzler. I’ve been using this little book for years and recommend it widely. It offers a framework to define your personal values, identify the various roles you play and create goals for those roles. Here are some of Jinny’s questions plus a couple of my own:

1.    What did I accomplish?

2.    What were my biggest disappointments?

3.    What did I learn?

4.    How do I limit myself and how can I stop?

5.    What are my goals for next year?

6.    Where do I need to find education or support to get there?

7.    How can I make sure I achieve my top goals?

I find one of the most empowering aspects of Jinny’s system is the look at the successes of the year. It let’s you focus on your successes and not get weighed down by what didn’t work. It also lets you get off the treadmill of working on your business to see if you really are on course.

Here’s a quote from the book I particularly like: “We must prepare our soil before we’re ready to plant the seeds we want to grow in the new year.”

I went on a personal retreat last week. In addition to all the museum visiting, one of the things I did on my retreat was to reflect on all the changes in my business in 2011 and the big plans I have for 2012. I guess you’ve heard about the Creative Arts Business Summit! That would be my big plan. Do you have big plans for 2012? Why not set a plan to play bigger in 2012? Here are some ways to help you.

1. Set a stretch goal.

I’ve often heard of this as a breakthrough goal. The idea is that once you achieve such a goal, you break through to a new level in your business. Look back to a really big goal you set and how you felt when you achieved it. Could you really go back to how you felt before? Look for a goal that would make a really big difference in your business and focus a little each day until you achieve it. It could be writing that book you keep thinking about or getting your portfolio together and actually contacting galleries to show your work or submitting your teaching proposal to a national show.

2. Take action.

Achieving any goal is all about taking action, whether that’s giant steps or baby steps. Both will get you there. Decide today to take some action each day toward your stretch goal. Write down what you plan to do each day.

3. Track your results and make necessary adjustments.

Every day take time to look at what you accomplished that day. I also like to do a weekly review. When you do this and see yourself moving toward your goal, you’ll build your confidence and keep going.

4. Get support.

Support comes in many varieties. It can be a coach (that’s one of my favorite support systems) or mentor. It can be business friends also growing, and you’ll network and encourage each other. It can be a class environment where you learn something to build your business. And, it can be family members if they understand that you are trying to grow. Be sure the people on your support team are people like you, truly invested in their own success and who want you to succeed as well.

5. Watch your mindset.

This one stops a lot of us. “What we think, we become.” said the Buddha. Take action to eliminate negativity and small thinking from your life. Read or listen to uplifting books, leave affirmations where you’ll see them and start a gratitude journal. These seem like simple steps, and they are. They can have a profound effect on your goals.

Lastly, I want to share my favorite resource for planning my year, Your Best Year Yet! by Jinny Ditzler. It’s the book I took on my personal retreat. I’ve recommended it before and everyone who uses this process finds it valuable. I’ve reprinted the review from last year below.

Please share your thoughts below.

With just two and one-half weeks left in the year, you can still make decisions that may lower your tax bill. Here are six for you to consider with input from your accountant:

1. Review your business books. You should be doing this on a regular basis, though I realize that most artists steer away from numbers! You need a clear picture of your earnings and expenses before you make any decisions that will affect your taxes or the life of your business. Talk to your accountant or bookkeeper about your current numbers and ask if you should be tracking something you aren’t.

2. Defer your income. Unless you expect to make considerably more income in 2012, you might want to defer income until after the first of the year. If this is the case, send out your invoices late this month so you won’t receive payment until January.

3. Increase your expenses. Stock up on business equipment and supplies before year end. Pay some of your bills early.

4. Contribute to your retirement plan. Review requirements for payments to your plan. If you don’t already have an individual 401(k), you may want to set up one before the end of the year.

5. Give. Charitable donations are tax deductible if you have a receipt. I recently made a couple of microloans through FINCA (www.finca.org) to women in Afghanistan in handcrafts businesses. You can also find microloan opportunities at kiva.org. Your very small loan will make a difference.

6. Invest in yourself. Since self-development is tax deductible, now is a good time to plan ahead to attend our first Creative Arts Business Summit. You’ll learn strategies you can use every day to grow your creative arts business and the investment is tax deductible.

These strategies apply differently to each business owner based on her particular situation. Since I’m not a financial professional, take time to discuss your strategy with your personal tax advisor. I had a discussion with mine last week and made a few adjustments that will make a difference.

Please share your thoughts on year end tax strategies below.

Earlier this year in The Professional QuilterGloria Hansen focused on how you can teach online without dealing with the technical aspects of creating a website, marketing to get the word out about your class nor collecting class fees. It works for the person who wants to show up at the virtual classroom, teach, get paid and then move on. For those who want to teach but also run the complete show, another option is to teach through your own website. Here’s an excerpt from her article listing some teachers who take this approach:

Popular mixed media artist/author Judy Coates-Perez (www.judycoatesperez.com) teaches color theory on a password-protected website that she created. “I prefer having control over how the class is presented and taught without having to format things to someone else’s technology/website,” she says. “I can also control class sizes and when I want to teach them.” Judy’s website is clean and easy-to-navigate with links to each specific lesson. Each lesson includes instructions, color photos and links to further information on the topic. Judy also set up a private Yahoo group for students to post pictures and discuss their work.

Canadian teacher and quilt artist Pamela Allen (http://pamed.homestead.com/home.html) rose to the challenge of online teaching in part because of a change in border regulations that negatively impacts on her ability to teach in the United States. To continue offering her classes to all interested students, she developed five online classes. She offers her students downloadable lessons, “mini-lectures” on the principles of art and art history, and “one-on-one personal critiques.”  “I can teach my class how I want it, and I can immediately troubleshoot any problems,” she says.

Artist/author Sue Bleiweiss has been using the online world for years to share her vast knowledge and offer classes, such as for journal making. Her latest three-week class, Watercolor Exploration for the Fiber Artist, came about after hitting on a process that allowed her to work through ideas for creating new fiber artworks. “My goal is to make it as personal an experience as I can for my students, which is why I make it a point to be online constantly throughout the class checking my email so that no student has to wait too long for an answer to a question or feedback on a photo that they’ve posted,” she says.

Mixed media artist/author Alisa Burke (www.alisaburke.com/onlineworkshops.html) began offering online classes about three years ago. To make the experience more personal, Alisa includes video instruction. “Much of the class content is photos and video that I film in my studio of me working and demonstrating techniques,” she says. “I film and edit everything myself (camera on a tripod). I use iMovie and Final Cut Pro to edit my videos and then upload them to Vimeo (a video service), password protecting them, and then embedding each into a private  blog.”

Artist/author Carla Sonheim (http://carlasonheim.wordpress.com) has a series of online classes with all of the right ingredients. Her popular The Art of Silliness class features one downloadable “activity sheet” per day for thirty days. Her goal is getting her students to “play” for ten minutes a day with pen and paper. Carla offers a dedicated blog and a Flickr site for her students to share, and to keep things fun she offers prizes. She also considers the comments and feedback extremely important to the overall success of the class, and she blocks out an hour per day for the month the class is in session to be available to her students.

Artist/author Diana Trout (http://dianatrout.typepad.com/blog/) teaches an online class called Inner Circle Journal with lessons and videos. “Since the format of online classes is so different from an in-person class, I will be offering different subjects that will allow students to go into more depth than in-studio or retreat classes would,” she says. “There is more time for thinking, playing and allowing time for paint and glue to dry. These are huge benefits! Also, the blog is interactive so that students can post their artwork and get feedback and questions answered.”

Each class is unique to the instructor. While these teachers have successful online classes, others do not. I’ve spoken with several students who were unhappy with the experience. Just as your reputation as a teacher spreads when teaching in-person classes, so does it spread when teaching online classes.

When contemplating whether teaching through your own website is right for you, Sue stresses that you do your homework. Whether you are comfortable with creating the class yourself or if you only want to focus on teaching and leave the technical work of the site to someone else, online teaching can offer the opportunity to reach a broader range of students while earning additional income. Before you have students start their homework, however, be sure to first do your own.

Please share your experiences with online classes, either as the teacher or the student, below.

If you would like to read more of Gloria’s article on teaching online, it’s included in the Fall 2011 issue of The Professional Quilter and available to IAPQ members. The International Association of Professional Quilters offers resources and networking opportunities for you to create a success from your quilting business. Learn about all the benefits of IAPQ membership here.

Despite the title of this piece sounding rather Tina Turnerish to me, I’ve been thinking a great deal lately about what I want in a variety of areas. In other words, I’ve been looking for clarity. It’s so easy to get bogged down with all the what ifs and fuzzy thinking. Ever been there?

What do you need clarity on? When I work with some clients, that’s our first step. Clarity is really the foundation of success both in your business and your personal life.

You need to be clear on the direction you are going. What is your end goal? If you don’t know where you’re going, how will you know when you get there?

You need to be clear on who your client is. We can’t be everything to all people, though I do know people who try. In one class I taught, I had a student who wanted to turn every quilter into an appliqué artist. While that was an admirable goal, her time would have been exhausted trying to accomplish this. She would have been more effective targeting beginning quilters to get them started.

You need to be clear on the financial realities of your business. Where does your income come from? What are your expenses? How much do you need to earn to provide support for yourself?

Those are just a few of the many areas that require clarity. I’m sure you can find other areas where you are searching for clarity. It could be something big, like what my coaches call your “Big Why,” or it could be something smaller, like the name of your new pattern.

It’s easy to figure out what you need to be clear on – you hear the muddled voices. How do you find clarity? Here are a few approaches to tune into the right little voice inside so you can listen.

1. Create a vision board. The easy approach is to go through magazines and find things that resonate with you. It could be colors, words, pictures of places you want to visit, quilts you want to make or techniques you want to learn. Glue them onto a piece of poster board and leave it in a place where you’ll see it. I find that just searching for the items to put on my vision board helps me get clearer.

2. Keep a journal. Note your day’s activities, how you felt about what happened, any insights you might have. You might even ask a question and brainstorm on ideas or let the answer just come to you. Go back and read your earlier entries. The more you journal about something, the clearer it becomes.

3. Be grateful. If you are grateful every day, you can start to replace confusion with clarity. I keep a gratitude journal.

4. Spend time alone in nature. You may feel most at peace in a certain type of setting. For me it’s the water. So when I need to gain clarity, I will often sit by the water. Clarity often comes just “being,” and this environment lets me “be.”

5. Let go of the question. Sometimes by no longer putting your attention on something the answer will just come to you.

And, finally remember when I started looking at the letters in the word “success”? For me, the first C is for clarity.

Here’s a quote on clarity from Scottish writer Richard Holloway that I like:

Please share your thoughts on clarity below.

Is advertising part of the marketing plan for your business? Advertising is used to persuade an audience (your potential or current customers/clients) to take action with respect to your product or service. And that action, if you mean a purchase, can take some time. I’ve read numerous studies that it can take anywhere from 13-17 times for someone to see your ad before they purchase. Much of the initial viewing of your ad puts your name in the mind of the buyer. They begin to recognize your name or brand. Once your name becomes familiar, the prospect moves along a continuum to become a customer and hopefully a long-term client. I think some form of advertising belongs in your marketing plan. When I think about advertising I often go back to the basic questions I learned in journalism school: Who, What, Where, When, Why and How. Here are my thoughts on how they relate to advertising:

If you spend time considering these questions, you’ll be well on your way to an effective advertising plan. Sometime in the next month I’ll look at ways to create an effective ad.

Please share your thoughts and experiences on advertising below.

I had a busy travel schedule in September, and looking into October, I’ve got Quilt Market in a few weeks. The Fall issue of The Professional Quilter is in the mail, and I’ve got lots of loose ends to tie up. I think my “to do” list is a mile long. Plus, I’m busy working with my meeting planner on scheduling our annual meeting for next March. Wow! Just thinking about it adds to my stress level.

I realize that I like to work hard and can easily neglect taking appropriate care of myself. I know I have good intentions but can slack off. How about you? I thought about ways to be sure I put myself in my calendar and thought I’d share some with you. I’d love to get your feedback on how you care for yourself on the blog.

1. Pay attention to your health. October is National Breast Cancer Awareness Month. As a daughter of a breast cancer survivor, I am aware my family history plays some part. Early this week I called and made an appointment for my annual mammogram. All women have experienced the discomfort of the machine, though not many have had the experience of Leigh Anne Jasheway. She won the Erma Bombeck Award for Humor Writing in 2003 for her true story about her first mammogram when the machine caught on fire. Here’s a link the the article, “The First Time’s Always the Worst.”

2. Watch what you eat. Halloween is just around the corner and then we have Thanksgiving followed by Hanukkah and Christmas. It’s easy to get caught up in celebrations and neglect to pay attention to what you eat. And, since most of us work from home, i.e., near the refrigerator or pantry stash or the leftovers, it’s sometimes hard to eat healthy. Eating healthy keeps you energized and you feel better. For me, I try to follow the meal plan in our 5 Simple Steps to Boost Your Business and Boost Your Health. For the month, we’ve marked it down 15% for non-members, 20% for members.

3. Treat yourself to something special. I have a friend who treats herself a couple of times a month at the local bakery where she enjoys a cup of coffee and whatever just came from the oven. As my treat, I scheduled a massage for later this week. Did you know that it’s Spa Week? Spas all across the U.S are offering $50 treatments. Here’s a link to see if you can find one near you.

4. Get some exercise. I’m actually good about scheduling this one. I walk four miles early every weekday morning with my neighbors. They keep me accountable – you wouldn’t want to let down someone who got up before the crack of dawn – and I start my day energized. You don’t have to aim for my level; as little as a 15 minute walk three times a week makes a difference.

5. Get enough sleep. Busy people sometimes think that sleep is optional. Getting enough sleep is crucial to your well-being. I’ve read that six to eight hours is optimal and that you should go to bed and rise at about the same time each day.

6. Add some down time into your calendar. It could be the 15-minute break mid-afternoon where you make yourself a cup of tea and enjoy a magazine or think about your dreams. It could be a quick walk around the back yard or a 20-minute yoga stretch. A break in your day will help you avoid burnout.

As with each of these ideas, scheduling the time is key. If you don’t pay attention to yourself, you will be tired and stressed out. That doesn’t give you the energy required to run your business. So take time to take care of YOU.

Please share your ideas on how you care for yourself below on our blog.