For many years I’ve had the opportunity to sell my product in public venues.

I’ve sold my handcrafted quilts at local craft shows, larger regional juried craft shows, and a local crafts cooperative. Most recently I marketed the International Association of Creative Arts Professionals at the International Quilt Market. All are great places to sell your work, meet your customers, and gather marketing information.

Whether you sell your work in a small retail venue or a trade show like Quilt Market, here are some tips to help you increase sales:

#1 Set an intention

Spend time ahead getting clear on your intention or goal for the show.

Is it to make a certain amount of sales, to get your patterns picked up by a distributor, to test a new product? Maybe your intention is to get names for your mailing list so you can connect in the future. When you are clear on your intent, you’ll be more focused, and your results will show that.

A lot of us have problems getting things finished. Several reasons come to mind: procrastination, the need to be perfect, distractions by other things, failure to prioritize. Here are eight tips for exercising what I call your “done” muscle.

1. Get clear about what it is that you are trying to accomplish. Once you have clarity around your goals and/or a particular project, it is much easier to move forward. As you work, keep your eye on the prize. This will help you progress.

2. Break your project down into manageable tasks. When you look at a goal or a specific project, it can seem overwhelming. If you can break it down into bite-size pieces, it is always easier to see how you can accomplish it.

3. Look for where you need help. Just because you have a big project, does not mean that you need to do it all yourself. Remember, it is not necessary to know how to do everything, just what needs to be done.

4. Prioritize what needs to be done. This can apply to a specific project or your daily “to do” list. It is easy to look for the quick and uncomplicated things to do each day so you can check them off the list. The problem is you are not really accomplishing what you need to accomplish. What you should be doing is tackling those projects that move you towards completing your goal.

5. Consider the ROI. That’s Return on Investment. You can look at your tasks and see if time spent doing these tasks is worth your time. Maybe you should delegate the tasks or not even do them at all.

6. Finish what you start. Make that your goal. Really look around at how many people actually finish what they set out to do. Many people say they are going to do something and do not ever complete it.

7. Remember good enough is often good enough. Sometimes we spend so much time aiming for perfection that we don’t accomplish our goals.

8. Don’t over-think everything. As the Nike ad says, “Just do it.”

If you have a tip for exercising your “done” muscle, please share it on the blog.